The Benefits of Promotional Items – Part 3

Here is a list of promotional items that work best.

Promotional products are everyone’s favorite for many reasons. It is the only medium of advertising which has lower cost per impression than any other traditional advertising method.  

There is an array of options that promotional products provide to choose from depending on your need and budget. For example, a promotional pen and a branded bag’s worth per impression is different than the other. There is not just one promotional product, which is right. Apparel, safety products, bags, and tech accessories all manage to create a connection between receiver and the advertiser. 

Brand exposure is one of many advantages that promotional products bring in. When it comes to building a new connection, that is to crack new business promotional products help to give it a smooth start.  If you too are looking out for building a new business connection here is cue of items that would help you start a new business.

The first most striking promotional product for corporate clients is backpack. For special purpose you can choose a secure canvas backpack, equipped with a USB port and Radio-frequency identification (RFID) side pocket for your passport and credit cards to prevent identity theft. This high tech and classy backpack will make a great promotional product for your elite clients. 

The world of digitalization has made USB a must-have. A USB flash drive is undoubtedly one of the most useful promotional items and indispensable in any office. A USB is handy and can attach to a keychain, this eventually increases your brand reach.

Who doesn’t love receiving attractive drink ware?  Choosing mugs and tumbler to include in your promotional strategy can help you a lot to impress your clients. Focusing on extra personalization can help you stand out from others. For example a chalkboard ceramic mug that allows to write the owner’s name on it makes a great corporate gift.

No matter which promotional items you choose for your marketing mix, it assured that you will get a cost-effective way of earning your clients, employees and potential customer’s trust. To get options for promotional items for your campaign Visit Giftex.

SAVE THE DATES: 2nd to 5th August 2019, Nehru Centre, Worli, Mumbai.

The Benefits of Promotional Items – Part 2

Here is a guide to making the most out of promo product’s advantages.

As our previous blog covered, one thing is clear that promotional products are an important part of the marketing mix. We have already discussed who are the people using promotional products and why are they using it. 

How Do Promotional Items Work?

There are various reasons for which promotional products can be used for example to break the ice between clients and company, attract new ones, to strengthen the bond with your existing customers to motivate employees and many more. Promotional products don’t just bear your company’s name and logo but deliver the message that your company wants to put across.  A study states that people receiving promotional products keep the product for a minimum up-to eight months depending on its utilitarian value. This proves that promotional products make a long-lasting impact in comparison with the traditional methods of marketing. At times, promotional products are given forward that increases the reach of your products than what you had aimed for. The lifespan of the promotional product in use depends on the type of product you are choosing and for whom.

Here are some advantages of including promotional products to your marketing mix

1. Increases Brand Visibility

With a good quality utilitarian product, you can be assured that your promotional product will be used for a longer time than any other advertising method. Once the product is out of reach it will still carry the brand recognition with the company logo. In case the product is given forward, it will increase the brand reach making it more effective.

2. Pocket-Friendly

There are variety of options that you can choose to be your promo product depending upon your need and budget. There is a promo product to fit each budget and purpose all you need to do is choose wisely.

3. Longer Life Span

Promotional products stay for a longer span than any other marketing pertaining to its utilitarian purpose. Also, they are re-gifted in some cases. This brings us to the conclusion that promotional products reach a wider audience than any other advertising.

4. Increases Loyalty

Giving away promotional products as corporate gifts speaks about the goodwill of your company and thus strengthens the bond between company and clients. A research data shows that 52% of people given a promotional item ended up doing business with that company.

5. Multipurpose

Versatility is a major plus point of promotional products. Promotional products give freedom to explore creative ways to promote your brand through promotional products. From packaging to customization it gives an array of options to place your branding.

To get a variety of options ready to be your promo products, Visit Giftex.

SAVE THE DATES: 2nd to 5th August 2019, Nehru Centre, Worli, Mumbai.

Image Courtesy: Google

The Benefits of Promotional Items

Here is a guide to make the most out of promo product’s advantages.

To make a company grow and compete, marketing strategies need to be very effective and at the same time fit in the budget. Corporate gifts come into the picture for the same reason.

The traditional marketing methods are fading away as the new ones are stepping in. Also, a study shows that millennials go for the new marketing methods over the older ones. Corporate gifts that send the message of gratitude towards clients/employees and at the same time do the branding. Promotional products fitting the requirement rightly make an ideal corporate gift. It is observed that 8 out of 10 do keep promotional merchandise for over a year, and about 88% also have a more favorable impression of the brand as a result. 


Here are some benefits of using promotional products and how they can help make your brand memorable and trustworthy.

Who Uses Promotional Items?

If you look close around you, you’ll find that 8 out of 10 people use promo products on the everyday basis. Be it MNCs or small business or even startups, every business uses promo items to get the benefits of its branding ease. Here are the top industries where promotional materials do wonders:

  • Real Estate
  • Education
  • Trade Show Marketers
  • Healthcare
  • Non-profit organizations

Why Use Promotional Products?

Send out a single promo product or make it a part of a complex marketing strategy, the effect is guaranteed.

Promo products increase the brand visibility and thus improve the outcome of marketing. A study says that adding promotional items. The same study concludes that despite people being bombarded with advertising messages, promotional products are effective in delivering their message accurate whilst being utilitarian.

A specific survey has shown that over 76% of the survey respondents remember the promo products they received over the past two years and the branding. This shows that the pro products have a long lasting effect on receivers and that too in the same or lesser price as required for traditional marketing.

To get a variety of options ready to be your promo products, Visit Giftex.

SAVE THE DATES: 2nd to 5th August 2019, Nehru Centre, Worli, Mumbai.

Image Courtesy:Google

The Benefits of Promotional Items

Here is a guide to make the most out of promo product’s advantages.

To make a company grow and compete, marketing strategies need to be very effective and at the same time fit in the budget. Corporate gifts come into the picture for the same reason.    

The traditional marketing methods are fading away as the new ones are stepping in. Also, a study shows that millennials go for the new marketing methods over the older ones. Corporate gifts that send the message of gratitude towards clients/employees and at the same time do the branding. Promotional products fitting the requirement rightly make an ideal corporate gift. It is observed that 8 out of 10 do keep promotional merchandise for over a year, and about 88% also have a more favorable impression of the brand as a result. 

Here are some advantages of using promo products and how they can help make your brand memorable and trustworthy.

Who Uses Promotional Items?

If you look close around you, you’ll find that 8 out of 10 people use promo products on everyday basis. Be it MNCs or small business or even startups, every business uses promo items to get the benefits of its branding ease. Here are the top industries where promotional materials do wonders:

  • Real Estate
  • Education
  • Trade Show Marketers
  • Healthcare     
  • Non-profit Organizations

Why Use Promotional Products?

Send out a single promo product or make it a part of a complex marketing strategy, the effect is guaranteed.

Promo products increase the brand visibility and thus improve the outcome of marketing. A study says that adding promotional items to other marketing mix can increase the effectiveness of the campaign by 44%. 
it is not just about wanting to receive free items. The same study concludes that despite people being bombarded with advertising messages, promotional products are effective in delivering their message accurately whilst being utilitarian. 

A specific survey has shown that over 76% of the survey respondents remember the promo products they received over the past two years and the branding. This shows that the pro products have a long lasting effect on receivers and that too in same or lesser price as required for traditional marketing.

To get a variety of options ready to be your promo products, visit Giftex.

SAVE THE DATES: 2nd to 5th August 2019, Nehru Centre, Worli, Mumbai.

Choosing Corporate Gifts Made Easy

Plan your corporate gifts prior to festive season with Giftex App.

Diwali is just 8 weeks away. As the festive season appears closer, you are reminded with a list of to-do things. Along with the celebrations festivals comes a task of organizing various things including, holidays, office parties and corporate gifts. Corporate gifts form an important part of the client relationship as well as the employee encouragement.

The company sends out corporate gifts to its clients as a gesture of thanks to celebrate the festival together and to its employees as a token of appreciation. It isn’t a secret that these gifts are enhanced with placing branding of the giver’s company. Corporate gifts have become a face of promotional products and thus form an important part of promotional marketing.

Giftex being a pioneer show in corporate gifting for past three decades brings the best of the data at your convenience. You can now find around 50,000 products and 150 exclusive brands and distributors available to you at a tap. All you need to do is download the official Giftex App. This app helps you to find the leading manufacturers, distributors and brands in corporate gifting industry. Also, it makes the selection and process of order placement simpler.

If you too had a great experience selecting your corporate gift with Giftex App share your experience with us at info@Giftex.in. You can download the official Giftex App at bit.ly/GiftexApp.        

Giftex 2018 Exhibitor – Flavoursome Chocolates

Choose from the range of finest handmade chocolates with Flavoursome Chocolates.

“Anything is good if it’s made out of chocolate.”

Jo Brand

Bang on!!! What better way to express my feelings. I really can’t begin to describe my deep, deep love for chocolates. It’s just the best thing that you wanna buy. The best thing that god has ever created. Smooth, melt in the mouth, luxuriant, silky, heavenly and bliss. Chocolate is the only thing that satiates our heart, soul and senses. Whenever I enter a chocolate shop, the immediate instinct is to buy dozens and dozens of chocolates. Well I certainly do that! 😉

And no matter how much food goes in the tummy, there is always a room for little chocolate. No doubt in it! Well this will go on and on and on….

 

Coming to my journey as a homemade flavored chocolate maker, it goes way back to the year 2008. I still remember the very first experience of making the chocolate. Honestly, it was hell and a mess. Trust me! But there is a great saying, “All well that ends well!” The outcome was thrilling yet peaceful. That very moment I had decided, if there is any happiness in this world, it’s in making chocolates for your loved ones.

        

Only chocolate has the power to excite us and is something that you can never have enough of it. It lightens your mood and gives that kick start. This belief has inspired me to endeavour new things and new flavours. I had tried many new flavours and will keep trying for more.

 

Ten years back what had started as a sweet little attempt, has taken the shape of a company today. All the credit goes to my friends and family for continuously supporting and motivating me. It feels so ecstatic and content. The one thing I would like to express is I am sharing my passion for chocolates off the streets and can see the transformation on people’s face when they feel the taste and give their feedback.

 

May god give me all the strength to keep giving my best shot and make people feel delighted and cheerful. On this note, I would conclude by saying,

 

“If there’s no chocolate in the heaven, I am not going there.”

Jean Seabrook, Furry Logic Laugh at Life

Find an array of options in handmade chocolates to make your corporate gifts with Flavoursome Chocolates. Visit us at Giftex, 2nd to 5th August, Nehru Centre, Mumbai. You can now pre-registered for Giftex 2018 and get your free VIP pass at http://bit.ly/Giftex2018.

 

Giftex 2018 exhibitor – IVEI

Find creative products to make your corporate gifts.
ABOUT IVEI

IVEI – “I Value Every Idea” is a society working towards the upliftment of artisans in Sitapur, Uttar Pradesh. We work towards long term aim of providing employment and sustainable living solutions to the people here. Our designers work with rural artisans to create well designed, high quality, utility products for home and office, ideal for both gifting and personal use.

 
ABOUT OUR PRODUCTS
 
We manufacture unique wooden handcrafted products and have been successfully delivering corporate gifts for the past five years.Our products include wall clocks ,desk calendars, writing boards, desk organizers, Key chains and fridge magnets along with other innovative gifting ideas, customized to best compliment your brand. 

 

Find more such creative products from collection of IVEI. Visit us at Giftex, 2nd to 5th August, Nehru Centre, Mumbai. You can now pre-registered for Giftex 2018 and get your free VIP pass at http://bit.ly/Giftex2018.

13 Reasons Why Promotional Merchandise Make The Best Corporate Gifts

Learn the major reasons why promotional products can be your corporate gifts.

In recent times promotional merchandise has been receiving a great amount of positive response from the receivers. It is the easiest and cost effective way to market your brand. There are number of products offered under the range of products and adding your company logo to it before giving them as a corporate gift can change the entire gifting game in your favor. Also, not to forget for small businesses this saves the expense on marketing their brand through different medias. Although, in case of big market players too promotional products play a crucial role of strengthening the bond between the brand and the clients and employees.

Here are 13 reasons why promotional merchandise make the best choice as your corporate gifts.

  1. Strengthens B2B bond

Regardless of your company being a startup or a pioneer, it is important to strengthen your bond with your clients and prospect clients. When it comes to strengthening a bond with a person at CEO or COO level things are different. It is crucial to know their personality and choose a gift that would be cherished by the receiver. Simultaneously the gift you choose is supposed to carry the essence of your brand. Promotional merchandise suffices all these necessities.

  1. Spreads brand awareness

The main reason behind giving corporate gift is to create brand awareness. The more of the promotional merchandise you give away the more will you spread the brand awareness. Not just that, when the promotional product given as corporate gift is seen by other people around the receiver, it spreads the word about your brand.

  1. Cost effective

It is one of the most cost effective and easily available options. As from a pen to a t-shirt any product that helps you make a strong connect between your brand and your client or employee can be made promotional merchandise by adding your company’s logo.

  1. Increases employee loyalty

It is a tried and tested fact that gifting promotional merchandise as a corporate gift increases the receiver’s trust in brand and thus results in the employee. A gift bearing logo of the company you employee works for helps in strengthening the bond between the company and its employees.

  1. Builds a strong brand image

It is said that “the manner of giving is worth more than the gift”. There is no doubt about the fact that giving a gift to your clients and employees is definitely going make a strong impression of your brand on the receiver. You corporate gifts carry your company’s ideology and promotional merchandise bearing the company logo creates a strong impact on receiver as a brand.

  1. Generates leads

As we discussed earlier giving away promotional merchandise as a corporate gifts makes a strong impression on the receiver about the brand. Also, every time the gift is used it reminds the receiver about your brand and thus can work wonders in closing deals with your prospect clients.

  1. Increase brand reach

Giving away promotional merchandise not only does makes your brand name stay on the receiver’s mind but also gets noticed by people surrounding the receiver. In case of promotional travel products, it can increase your brand reach every time the receiver travel’s with it.

  1. Help increase sales

Corporate gifts are given with a purpose to make your brand name stay in the receiver’s mind. Promotional merchandise solves this purpose and thus helps to increase the sales.

  1. Strengthens employee relations

We are sure you give away taken of appreciation to celebrate birthdays, work anniversaries, good sales etc. What good can it be that gifting promotional merchandise? It helps strengthen employee-company bond and encourages employee loyalty.

  1. Highest advertising recall

According to a study 83% of the total consumers could recall the name of an advertiser of the promotional product. The more the utilitarian is the promotional merchandise the more is the brand recall.

  1. Engages all senses

While the other marketing medium engages one or two human senses, promotional products is only marketing medium that can engage all five senses. You can touch, see, taste, smell or hear the promotional product. All you need to do is choose the right product to convey your brand image.

  1. Wide array of options

From pen to pans and apparels to luxury products, there is a wide array of products available to choose from. You can choose any product that conveys your brand image effortlessly and can appeal the receiver best. This also gives you freedom to choose the product that fits best in your budget.

  1. Most favorable marketing medium

After trying and testing all the points mentioned above, it is sure that promotional products are for sure the most favorable corporate gifts by receiver as well as giver. When the gift brings a smile on the receiver’s face, you know your purpose of gifting is solved.

 

Image Courtesy:Google

Amouve at Giftex 2017

Giftex 2017 Exhibitors Talk – Amouve

Company – Amouve |       Stall no: 18

Giftex exhibitors talk about their experience and expectations about Giftex. Have a look.

Well, there is such a thing as toxin-free bedding. Made from the finest organic cotton, these are devoid of any pesticides or harmful finishes like formaldehyde that interrupt with your sleep pattern.A number of health and sleep problems including Insomnia, Acne, Wheezing and Asthma among others are potentially related to VOCs (Volatile Organic Compounds) found in conventional bedding.

Reason why Amouve, the first-of-its-kind, lifestyle and certified organic bedding brand in India is a step towards soft sleep, from the farmer to the factory worker, meanwhile also being benevolent to the environment.

Think long-staple, GOTS and Fair Trade certified cotton sheets thatfeel luxuriously soft and are anti-pill, thereby getting better and softer wash after wash, unlike conventional cotton ones. GOTS or the Global Organic Textile Standard is the highest certification for organic textiles, thereby proving to be a seal of authenticity.

The range varies from minimal Scandinavian style to hand-block prints inspired by travel. Contemporary designs mixed with traditional printing methods make the bedding discerning.

And if you’re looking for more than just sheets, there are cosy, sink-in organic cotton quilts and hypoallergenic duvets.Tug them with pure linen cushion covers that are hand-screen printed by seasoned master craftsmen. And all this while, you know you’re sleeping pure and honest, without nasties. All at an affordable price. Open for Distributorship, dealership and bulk/corporate orders.

Come experience heavenly, organic bedding at Giftex. Visit us at stall no. 18 : Amouve Organic Bedding


Meet and network with Amouve and many more companies at Giftex 2017. Giftex has been a premier exhibition in providing solutions to all the corporate gifting issues since three decades. Visit Giftex 2017 from 28 – 31 July at Nehru Center, Worli to experience the Indian corporate gifting industry.

Visit bit.ly/Giftex2017 to get your visitor’s badge or call us on 022-22075256/57/58. For any queries email us at admin@giftex.in

Giftex 2017 Exhibitors Talk – Labon

Company – IRIS   |       Stall no: 25

Giftex exhibitors talk about their experience and expectations about Giftex. Have a look.

1.) What kind of product categories / sub categories do you offer for the Expo?

Ans : We offer Hand Sanitizer in Personal Care Category.

 

2.) What are the types of buyers you expect at Giftex (Corporates/ Distributors/ Dealers/ Small Enterprises/ Retailers)?

Ans: We are looking forward to meet Corporates.

 

3.) How did the Giftex Expo benefit you (if you have participated before)?

Ans: Participating for first time at Giftex Expo.

 

4.) Are there any possible intra-business opportunities within the expo?

Ans : Yes. We cater to lot of gifting houses as well. So we may connect few of exhibitors as well.

 

5.) How does the Giftex Expo benefit you being held whilst having festivals around the corner?

Ans: It might benefits in terms of exposure to corporate looking for gifting purpose during these festivals and closing the deal before it’s the peak time.

 

6.) How do you consider Giftex being a pioneer expo as platform to launch a new product or overseas business expansion?

Ans: Participating for first time at Giftex Expo. However, we are looking forward to have one at this Giftex Expo.

Labon at Giftex 2017

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Meet and network with Labon and many more companies at Giftex 2017. Giftex has been a premier exhibition in providing solutions to all the corporate gifting issues since three decades. Visit Giftex 2017 from 28 – 31 July at Nehru Center, Worli to experience the Indian corporate gifting industry.

Visit bit.ly/Giftex2017 to get your visitor’s badge or call us on 022-22075256/57/58. For any queries email us at admin@giftex.in