Common mistakes

Be aware of country-specific gifting norms

Knowing the precise guidelines and norms of gift giving for the international destination you will be visiting as part of your business plans will definitely help make your foray there a success. To have knowledge of countries where a gift is generally expected, those where a gift is not usually expected on the very first visit, but on subsequent visits and also Countries where a gift isn’t expected, or less frequently exchanged, sure will help. (more…)

corporate gift

Rajasthan offers something for each and every tourist

The desert state of Rajasthan is a diverse kaleidoscope of beautiful art-de-facts. The fascinating range is simply breathtaking and sophisticated. The state has on offer something for each and every tourist who gets amazed by its rich culture-scape, presenting a varied range of arts and crafts. It is a treat for one’s visual senses. The bazaars are full of lovely craft varieties. These products spread a magnificent glow of colors all over. (more…)

corporate gift

Tips for smart shopping and gifting

An exciting festive season that will extend to Christmas right into the new year has set upon us. The shopping frenzy reaches its crescendo during this period. Indeed, shopping for corporate gifts invariably reaches its peak as marketers try everything possible to woo customers with some unbelievable offers and great discounts. Many of the special offers are available online for tech-savvy buyers. While online shopping is easy, simple and fast; one must take care of certain things. We have listed some of them for you below: (more…)

Brand Building

What and why is changing the way people now shop?

Diwali was once the biggest shopping season for Indians. It is facing some serious competition these days. There’s something different when it comes to the manner in which Indian shopper approach Diwali; some would feel, there is a marked generational shift behind this trend. An insightful ET report by Malini Goyal mentions that about a decade or so ago, the period of Navratra-Diwali had a different shopping glow and feel to it. Here is a quick look at important factors changing the way people now shop. (more…)