One thing that will differentiate a sub-standard vendor from a quality one is the value addition the latter can bring to clients. The process is not just restricted to manufacturing, purchasing, or disturbing the gift.

A winning and long-lasting association with the clients is possible only by striking a rapport and understanding their psyche. It requires a great deal of insight and sensitivity on part of the vendors.

An understanding of factors such as budget constraints, timeliness of a gifting plan, correct choice of occasion, relevant theme for gifting is essential. The success of a corporate gifting business is not merely about the “art of selling’. It’s more to do with discovering the ‘joy of gifting’ them. Packaging ideas also matter a great deal (not to forget ‘out of the box’ gifting products!)

A unique selling proposition will help to transform the gift into a motif of relationship-building. This again is never an easy task. First study what a bunch of business players around you are doing and think how you could do it better.

Before you push forward with your gifting business plan, be clear about its focus. You then can sell the idea itself. The logistical issues will then come into play as you will need to explore things such as distribution & partnerships, and work out establishing relationships with a host of corporate gift representatives to market and sell your product portfolio to their corporate clients.

It may not be always easy to approach end-users directly when you are likely to compete with an entity that has almost everything else on its side, including a strong sales relationship with your potential customer-base.  Before you make a move, get some sense of the market dynamics and what exactly you are up against!  This is critical to make a corporate gifting business successful.

Tags: Best corporate gifts, Corporate gifting India, promotional products, promotional gifts, low cost gifts, Worst gifts, gifting india, gifting etiquette, Gifting occasions, Gifting events

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Thanks to a truly challenging business environment, today’s businesses have been forced to think beyond lofty or impracticable promises of big bonuses and lavish retreats.

The businesses are now facing the tricky challenge of sticking to stringent budgets as well as conceiving newer, more novel ideas to show their ‘human’ side to clients and employees and to express their heartfelt appreciation. In such circumstances, a little help from outside is always welcome. This is where giftex 2009 came into play.

As you would agree, a gift is an ideal opportunity to make a lasting, fulfilling impression. Gift giving is not a mere ritual. It has emerged as a crucial corporate strategy as part of a larger jigsaw. Generic gifts picked by harried administrative assistants are giving way to personal gestures designed to indicate just how much your truly care for your corporate buddies.

The old cliché that ‘it’s the thought that counts’ has perhaps never been more dead-on that now! Today’s corporate culture demands more creative, more innovative and more thoughtful ways of expressing genuine appreciation to the people you care the most – clients, business contacts and your own employees.

In the field of sales & marketing services, clients expect gifting-industry consultants to be right on top of trends; be innovative and tuned to new technology. Part of their responsibility and role to our clients is to come up with innovative ways to get their messages across.

For those keen on sourcing the best corporate gifting options, Giftex, 2009 provided the perfect opportunity. The event spread over the spacious halls of Nehru Centre brought the best from the gifting industry under one umbrella.

A trendsetter and torchbearer in every sense of the corporate gifting industry, Giftex was a grand success. It was a perfect platform to grasp various finer aspects and get practical ideas to simplify the task of corporate gifting.

Tags: gifting to clients, Gifting events, Gifting occasions, Business Gifting
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What makes a good gift for a female boss? Gone are those days when having a female ‘boss’ was considered an oddity. As is evident, women are leading the charge in every sphere of life.

Women are increasingly dominating the corporate world and gradually taking over the reins from men at the workplace, which is indeed a healthy trend. According to surveys, they are doing exceedingly well!

There was a time when men felt apprehensive of their being pushed to the sidelines, but this perception has changed with the greater acceptance of the women march into the professional arena. Along with the changed scenario, the context of corporate gifting has changed too.

There are different unspoken rules for gifting a female boss simply because women are different from men. One doesn’t necessarily have to give them anything that is gender-based; the defining aspect is the utility of a gift.

For instance, consider a classy leather purse that has more compartments. Women like to compartmentalize everything and have a special place for their lipstick, pens and hand sanitizer.

So go for a sleek handbag that packs a punch. Ask your female colleague what kind of pursue will do the job or surf the net for new trends and buy accordingly. There are many snazzy options to select from as leading brands ‘feminize’ their products.

Calendars and art works with women-centric themes can also be a great idea. Something like a personalized coffee mug, white tea for health, flower infusions for relaxation, flavored teas, aromas and perfumes for the trend-conscious will also be perfect. Tall elegant floor vases for her office cabin will also a good gift.

Tags: business gift baskets, Business etiquette, promotional gifts, Best business gifts, corporate gifting for employees, Corporate gifting, Worst gifts, promotional products, gifting india, Popular corporate gifts

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Employee recognition gifting is an area of corporate activity that is gaining in importance. In today’s tough times, when loyalty and commitment can be a bit too much to ask for, owing to lack of hazy business prospects, companies will do well to provide incentives to key personnel. The employees sure will appreciate it.

A small gift goes far towards building employer goodwill so that they stand by you in challenging times. You may choose things that one can use. For devising a gift program for employees, you can seek inputs from vendors who will use their domain expertise and creativity to come up with a ‘useful’ gift idea.

A niche gift or promotional items targeted towards women would add a new touch to the whole program. On their part, vendors need to grasp dynamics of corporate gifting to create a favorable brand or company image in the minds of prospective clients or employees.

A key factor is how much a particular client would like to spend on corporate gifting. An expensive item may not go well with some clients owing to budget constraints. Send a client a basket that comprises an assortment of gifts.

Being thoughtful and personal is another crucial factor because it makes the gifts truly unique. Look for a long-lasting gift that can be used on every day basis. It should be suitable for both male and female. If a client has an idea in mind, vendors should discuss the same to get more information on it.

A key consideration is whether or not to put a logo on a product. This is a personal preference. Every client enjoys seeing the logo on presents. However, not every recipient would appreciate it. A logo may or may not be appropriate depending on the situation.

It is advised to save the logo merchandise for giveaways that are less expensive such as pens, key chains, calendars and mugs.

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Silver is a meticulous medium to express finesse and feelings through wonderful design. Crafting silver is a great skill. Especially bringing the traditional and the contemporary can be challenging. This is the guiding philosophy at Episode.

Aesthetics forms the core of every design. Each piece should stand on its own and hold the viewer’s attention irrespective of the ambience it is placed. Not only that the silverware should also enhance the ambience! This is what Episode can guarantee.

You can only imagine the reaction of the recipient of the fabulous range made available by Episode. Importantly, you can choose from a wide variety of deft designs and an unmatched quality standard.

Each piece of craft tells a story by itself. You can fulfill all your gifting needs, be it for your home décor, your flatware and hollowware, for your dinner and tableware, or be it corporate gifting as well as festival gifts like on Diwali.

Silver gifts sure enhance the ambience of the receiver’s office or home. It can also serve as an exclusive gift for the wedding, home warming ceremony, birthday or for the new born baby. Keen to communicate with their clients, Episode is welcome to your feedback and suggestions regarding their product design and quality.

When gifting silverware, the person should also be informed that improper or careless handling can spoil valuable silver. For instance, one should not lift hinged items such as teapots, boxes by their cover since hinges are quite likely to break. Don’t place pieces near heaters since intense heat can permanently damage wooden handles or hinges. Whilst cleaning silver items, hold the piece by its body. Undue pressure while pressing down on a table can cause damage to the handle. While washing, pay attention to delicate handles.

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Corporate gifting, gifting to clients

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The term ‘Corporate Gifts’ is often used very liberally or loosely to denote voluntary give and take in the business world. Its interpretation is done differently by different people. And it has different connotations to different people and occasions. The fact remains that corporate gifting is an integral element of marketing and relationship building.

It needs to be kept in mind that most business houses do not allocate huge budgets for the purpose of gifting. The manufacturer of gifting articles has to employ creativity and innovation coupled with customization to suit the client needs is essential.

It is essential to exactly know what the client is seeking given the budget and occasion as well as who is the recipient. There are corporate clients who prefer to send one large, impressive gift during the festival or holiday season. It is always important to interact with them to understand their mindset and corporate philosophy.

D’signer Effects is a leading name of corporate gift and mementos. The division of Designer Watches Ltd., they deal with corporate gifting. Exclusive gifts are conceived in the most innovative form with D’signer Effects.

Every gorgeous gift or promotional item from the D’signer Effects carries exquisite craftsmanship their wonderful watches and time wear are renowned for. It is for sure your one stop solution for every kind of corporate gifting activity in the most avant-garde form and style. D’signer Effects have established themselves as a proven expert in corporate gifting.

Their blending of innovative brains and skilled craftsmanship means they can provide concepts and execute ideas for dealing with all promotional activities. Their expertise largely lies in conducting ground promotions, events, handling products, contests, and retailing. Their range of gift and promotional items is exceptional.

Tags: Business Gifting
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When it corporate gifting, one exciting option can be Rebnok Pens. Rebnok are one of India’s leading manufacturers and exporters of classy writing instruments. They produce their exquisite range for corporate gifting and promotion.

Part of three-decade-old corporate group, Rebnok has a long list of esteemed customers. They have worked with leading corporate houses for years and have developed strong relationships with them over the years. Rebnok has presence in various countries across the globe. Rebnok has carved a special niche for itself in US, Germany, UK, Russia, Middle East and Scandinavia to name just a few

What sets them apart is their commitment towards developing new innovative designs, classy finishes and emphasis on complete customer satisfaction. These have been major factors in their growth and reputation as a professional organization.

The promoters of the brand point out: “Continuous, consistent growth is our goal as we strive to develop more markets and clients across the world. We believe that complete customer satisfaction should be the core of all our activities. Therefore we place a great amount of emphasis on R&D, technologies, quality systems, production techniques and machines.”

Their production facilities are spread over a vast area of over 60,000 square feet. They are equipped with the most sophisticated production facilities to ensure high quality products and timely delivery. Rebnok also have fully equipped printing department for silk screen printing, foil transfer and pad printing, using the best technological expertise.

You may visit their website and fill up the Sample Request Form. Rebnok is your ultimate option for gifting Pens (Plastic, Half Metal, and Metal Pens), String Ball pen, Customization Printing, etc.

Tags: Gifting occasions, low cost gifts, promotional gifts, business gifting, business gift baskets, Best business gifts, gifting india, corporate gifts companies, promotional products,

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Outlining their vision, Swiss Military Products SA mentions: “Today’s youths have leapfrogged from the socialist culture to the more money spending one. They are brand conscious and hardly have qualms about flaunting the same. The ego enhancing image is now considered ‘cool’! Disposable income and independent decision making makes the new generation take risks. We vow to fulfill their dreams by bringing eclectic items with unmatched quality to them.

They also endeavor to establish themselves as a corporate gifting brand. Explaining the rationale, they mention: “Large multinational business houses would much rather like to associate with a successful and popular worldwide brand rather than an unbranded item that could be manufactured in any part of the Asian world without any commitment to quality. The core of their operating philosophy is delivering Swiss quality at affordable prices.”

This is well reflected in the Swiss military & Alpine Club range of products, including exclusive collection of Swiss-made accessories that are elegant, comfortable and timeless. They are exclusively created to please the receiver and ensure that you deliver personal satisfaction through your gift thanks to its durability and functionality.

What makes their products desirable are quality and designs tuned to international trends. Swiss Military and Alpine Club are for those who want the best in terms of performance and looks! 

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Ensuring that quality is available at affordable prices is the prime goal of Swiss Military Products S. A., a renowned organization that has come up with Premium Swiss Lifestyle Products in the country. Their team has hit on a unique marketing formula, which along with the exquisite quality of Swiss brands has helped them carve a niche for themselves in the corporate gifting industry.

The product range is identified with precision, finesse and quality. It reflects their commitment to customers. Their exclusive positioning in the marketplace has allowed them to enjoy a huge success in the domain of corporate gifting. In its first year of operations itself, the company opened quite a few Swiss Junction exclusive retail outlets in New Delhi and other metros of the country.

Some of them are noted below: 
Westend Mall Ludhiana
72, The Great India Place, Sector-38, Noida
M-7, GK, M-Block Market, Part-I, Delhi
G-7A, Mega Mall, Andheri (W), Mumbai

With their spectacular product spectrum, they also are looking to establish their brand in the Corporate World by positioning their products as high-end gifts/ promotional items at truly affordable prices. Their intention of providing best quality allows them to assure customization services like Laser Engraving, Vacuum Gold/ Silver plating, Vinyl cuts and High quality printing and Embossing for their esteemed clients.

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Gifts give a great joy, it goes without saying. They convey your emotions to the receiver, who in turn, appreciates your sentiments. Gifts enhance relations and strengthen bonds of love. But gifts also serve a practical purpose when it comes to financial planning. You may wish to know. Let me bring to your notice that gifts can serve as a simple albeit very effective tax planning tool.

The provisions of Section 56, relating to tax on gifts, along with the basic exemption limit provisions to make your income is tax-free are applied simultaneously, to ensure tax-free income.

An individual falling in a higher tax bracket, can manage to cut down on the tax liability and increase his or her capital into tax-free income through gifts. This is essentially made possible by tax planners.

The method they follow is to make a person give gifts from post-tax capital to the parents and major children, who mostly are non-taxpayers. To double the benefit, when the recipients of these gifts invest the same, the family can earn more tax-free income.

Of course, there are certain issues, precautions and clarifications that you need to seek from your tax consultant who will address all these aspects so that you are able to put this gainful tax planning strategy through gifting into practice.

In a nutshell, gifts given to your parents and children (above 18) will not invite clubbing provisions. We shall learn about the finer aspects of tax planning and gifting in the subsequent blogs.

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