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Defining the creative, trend-setting spirit of gifting

February 5th, 2012

The annual Giftex show embodies the creative, trend-setting spirit that defines the corporate gifting industry. The ability of bringing the best in business under one umbrella can be attributed to the fact that the event is conceptualized and managed by a team of experienced professionals.

Specialists in the gifting industry belonging to Trade & Technology Exposition Co. (India) Pvt. Ltd have conceived it as a complete and comprehensive exhibition and event management platform. They have successful hosted several events on different themes, and Giftex is a testimony to their capabilities.

Even in the season of lean corporate spending, the importance of corporate gifting has by no means diminished. Corporate gifting is vital for the purpose of reviving and reinforcing crucial business contacts! The consolidation phase of a business can perhaps be the best opportunity to appreciate the association with them.

Top businesses also understand the importance of sticking to employees who provide excellent service and bring value to them. Presenting a gift will only enhance ties with them. This is the perfect time for a meaningful corporate activity. The times are challenging, but such challenges call for dramatic measures.

In this context, Giftex is a one-stop shopping event for bulk purchases by corporate entities and traders, giving everyone access to India’s top sourcing hubs. All the earlier Giftex editions had been a huge hit, and this year’s edition to be held at Mumbai’s Nehru Centre in just about a week from now, promises to be a blockbuster.

And here is a word of advice to make the most of your gifting program: Tuned to the changing times, look to experiment and come up with innovative ideas. Personalization is a vital factor in gifting to select top-level executives, and even your employees. Generic promotional items are passé because people are trying to get be more personal with things. It is often seen as ‘unfashionable’ to be extravagant with gifts today, especially in international context.

For many more such ideas and gifting options, visit Giftex 2012!


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A premier event for the entire gifting industry

February 3rd, 2012

A highly professional approach over the years has ensured that business visitors at Giftex, the much awaited event related to the contemporary gifting industry, would be able to source the best possible gifts and stationery brands under one single roof. Top advertising executives, sales & marketing managers made it a point to visit the show.

No surprise, the previous edition of Giftex was an extraordinary success. As stated above, a host of high-profile visitors, essentially the lynchpins in the corporate decision-making process, thronged the exhibition venue to be part of this grand showcase event for the whole gifting industry.

Just peeping into the past, Giftex was started more than two decades ago. Since then it has truly been a fruitful journey, well reflected in the success of this highly prestigious event. Giftex, Trade & Technology Exposition Co. (India) Pvt. Ltd. has now established itself as a leading exhibition organizing company that hosts several events on different themes.

In due recognition of the importance of Giftex to the gifting industry, the India Trade Promotion Organization has provided the event with its seal of approval. The stupendous success of Giftex can be attributed to the fact that its organizers, namely Trade & Technology Exposition Co. (India) Pvt. Ltd., are steadfastly committed to a result-oriented platform. Their aim is to enable a meaningful exchange and interaction between exhibitors and potential corporate buyers.

Giftex occupies all the five halls of spacious Nehru Centre and yet at times this capacity is not enough to accommodate all the prospective exhibitors. At this exhibition bulk orders are booked, but no sales are permitted. In essence, you could find the products, which well fit your budget the best at the event for the purpose of gifting.

Giftex has emerged as a premier event for the entire gifting industry. The organizers are confident that the exhibition would be a huge success and offer exciting ideas for the corporate world this year, too!


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Giftex 2012 will provide you with vital clues to the right corporate gift

February 2nd, 2012

A major attraction of the Giftex show every year is the wide array of options it offers on corporate gifting. It also looks to create an awareness of techniques and advantages of a corporate gifting program thanks to experts with a vast experience in the gifting industry attending the gift.

Getting the right gift to impress clients has always been a tricky topic. There are so many decisions to be made like how much should be spent on corporate gifting exercise. It depends on your business scale and the worth of your crucial clients.

However, an expensive item may not go well with some clients. So the first rule of thumb for you as a gift giver is to know your respective clients first before you select a gift for them. You need to be discreet and selective.

After you have determined the dynamics including purpose of gift giving to fit the budget, your next challenge is deciding what? Depending on the situation and the occasion there are many options available (as you will find out at the Giftex exhibition). Something with an inherent thought behind it is always appreciated. This sure will strengthen your bonds with your corporate clients.

Logo or no logo is another decision to make. Whether to put your company logo or not is a matter of personal choice. Everyone loves seeing their company logo on products, but not every recipient would appreciate it. If you are confident of having selected a gift, which will make a lasting impression, you need not put your company logo on it.

The recipient will remember you by the gift itself if it is ‘different’ and thoughtful. It must help you and your brand stand out from the clutter. So instead of going for plain diary as a gift, you may get one made from exquisite handmade paper with the recipient’s name nicely embossed on it. Being distinctive in approach towards gifting would make sure that the person would always remember you every time he or she sees or uses your gift.

The Giftex 2012 will provide you with various such clues to getting the right corporate gift.


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Brilliant accessories, true to their name!!

February 1st, 2012

Safety, cost efficiency and durability are the three aspects that any business would primarily look for while buying office equipment. Brilliant International is one name that comes to mind, when you want to buy electrical accessories and other workplace-related appliances.

They manufacture and export a wide range of electrical accessories and appliances such as doorbells, ceiling fans, switches, etc. The company formed in 1981, has established a reputation for itself as a reliable supplier and producer over the last two decades in this field – in India and internationally. It has adhered to the highest quality control standards over time.

Brilliant International also designs products as per specific customer specifications and design. This is made possible by a skilled technical staff, and a meticulous quality testing by them for each product. Let us take a look at their vast product range:

•    New Beautiful Bells

•    PVC Accessories / Trunking / Adaptable Boxes

•    Ceiling Fans & Regulators

•    D.P Switches / Switches / Sockets

•    ChangeOver and Onload Changeover

•    Tinned Copper Lugs / Glands

•    G.I.Boxes / Steel

•    Boxes American Type

•     Top Plugs and AST Parts

•     Bulk Head Fittings & Holders

•     Earthing Rod & Accessories

•     Extension Sockets

•    Wire Clips

•    GI Conduit Accessories

•    Din Rail Channel

•    Screws / Fasteners

They also manufacture a range of household appliances. You can get complete details of their vast product range, here:

For business inquiries, contact:
Brilliant Complex, Unit A & B,
Western Express Highway, Miragaon,
Mira Road (East) 401 104
Mumbai, India

Phone: (00 91 22) 2945 2101 - 05
Fax: (00 91 22) 2945 2106
Email: brilliantintl@vsnl.com

You can also check out their stall at the Giftex 2012 slated to be held in the second week of February.  It’s a company that truly sticks to its brand name: Brilliant. There can be no better way than this of branding and positioning for a company.


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Captivating corporate business Gift resource

February 4th, 2009

The term ‘Corporate Gifts’ is often used very liberally or loosely to denote voluntary give and take in the business world. Its interpretation is done differently by different people. And it has different connotations to different people and occasions. The fact remains that corporate gifting is an integral element of marketing and relationship building.

It needs to be kept in mind that most business houses do not allocate huge budgets for the purpose of gifting. The manufacturer of gifting articles has to employ creativity and innovation coupled with customization to suit the client needs is essential.

It is essential to exactly know what the client is seeking given the budget and occasion as well as who is the recipient. There are corporate clients who prefer to send one large, impressive gift during the festival or holiday season. It is always important to interact with them to understand their mindset and corporate philosophy.

D’signer Effects is a leading name of corporate gift and mementos. The division of Designer Watches Ltd., they deal with corporate gifting. Exclusive gifts are conceived in the most innovative form with D’signer Effects.

Every gorgeous gift or promotional item from the D’signer Effects carries exquisite craftsmanship their wonderful watches and time wear are renowned for. It is for sure your one stop solution for every kind of corporate gifting activity in the most avant-garde form and style. D’signer Effects have established themselves as a proven expert in corporate gifting.

Their blending of innovative brains and skilled craftsmanship means they can provide concepts and execute ideas for dealing with all promotional activities. Their expertise largely lies in conducting ground promotions, events, handling products, contests, and retailing. Their range of gift and promotional items is exceptional.

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Rebnok Pens: A perfect option for corporate gifting

February 2nd, 2009

When it corporate gifting, one exciting option can be Rebnok Pens. Rebnok are one of India’s leading manufacturers and exporters of classy writing instruments. They produce their exquisite range for corporate gifting and promotion.

Part of three-decade-old corporate group, Rebnok has a long list of esteemed customers. They have worked with leading corporate houses for years and have developed strong relationships with them over the years. Rebnok has presence in various countries across the globe. Rebnok has carved a special niche for itself in US, Germany, UK, Russia, Middle East and Scandinavia to name just a few

What sets them apart is their commitment towards developing new innovative designs, classy finishes and emphasis on complete customer satisfaction. These have been major factors in their growth and reputation as a professional organization.

The promoters of the brand point out: “Continuous, consistent growth is our goal as we strive to develop more markets and clients across the world. We believe that complete customer satisfaction should be the core of all our activities. Therefore we place a great amount of emphasis on R&D, technologies, quality systems, production techniques and machines.”

Their production facilities are spread over a vast area of over 60,000 square feet. They are equipped with the most sophisticated production facilities to ensure high quality products and timely delivery. Rebnok also have fully equipped printing department for silk screen printing, foil transfer and pad printing, using the best technological expertise.

You may visit their website and fill up the Sample Request Form. Rebnok is your ultimate option for gifting Pens (Plastic, Half Metal, and Metal Pens), String Ball pen, Customization Printing, etc.

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Swiss Military Products are perfect for gifting

January 23rd, 2009

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Outlining their vision, Swiss Military Products SA mentions: “Today’s youths have leapfrogged from the socialist culture to the more money spending one. They are brand conscious and hardly have qualms about flaunting the same. The ego enhancing image is now considered ‘cool’! Disposable income and independent decision making makes the new generation take risks. We vow to fulfill their dreams by bringing eclectic items with unmatched quality to them.

They also endeavor to establish themselves as a corporate gifting brand. Explaining the rationale, they mention: “Large multinational business houses would much rather like to associate with a successful and popular worldwide brand rather than an unbranded item that could be manufactured in any part of the Asian world without any commitment to quality. The core of their operating philosophy is delivering Swiss quality at affordable prices.”

This is well reflected in the Swiss military & Alpine Club range of products, including exclusive collection of Swiss-made accessories that are elegant, comfortable and timeless. They are exclusively created to please the receiver and ensure that you deliver personal satisfaction through your gift thanks to its durability and functionality.

What makes their products desirable are quality and designs tuned to international trends. Swiss Military and Alpine Club are for those who want the best in terms of performance and looks! 


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A trusted name in the domain of corporate gifting

January 20th, 2009

Ensuring that quality is available at affordable prices is the prime goal of Swiss Military Products S. A., a renowned organization that has come up with Premium Swiss Lifestyle Products in the country. Their team has hit on a unique marketing formula, which along with the exquisite quality of Swiss brands has helped them carve a niche for themselves in the corporate gifting industry.

The product range is identified with precision, finesse and quality. It reflects their commitment to customers. Their exclusive positioning in the marketplace has allowed them to enjoy a huge success in the domain of corporate gifting. In its first year of operations itself, the company opened quite a few Swiss Junction exclusive retail outlets in New Delhi and other metros of the country.

Some of them are noted below: 
Westend Mall Ludhiana
72, The Great India Place, Sector-38, Noida
M-7, GK, M-Block Market, Part-I, Delhi
G-7A, Mega Mall, Andheri (W), Mumbai

With their spectacular product spectrum, they also are looking to establish their brand in the Corporate World by positioning their products as high-end gifts/ promotional items at truly affordable prices. Their intention of providing best quality allows them to assure customization services like Laser Engraving, Vacuum Gold/ Silver plating, Vinyl cuts and High quality printing and Embossing for their esteemed clients.


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Tax planning through gift giving

January 5th, 2009

Gifts give a great joy, it goes without saying. They convey your emotions to the receiver, who in turn, appreciates your sentiments. Gifts enhance relations and strengthen bonds of love. But gifts also serve a practical purpose when it comes to financial planning. You may wish to know. Let me bring to your notice that gifts can serve as a simple albeit very effective tax planning tool.

The provisions of Section 56, relating to tax on gifts, along with the basic exemption limit provisions to make your income is tax-free are applied simultaneously, to ensure tax-free income.

An individual falling in a higher tax bracket, can manage to cut down on the tax liability and increase his or her capital into tax-free income through gifts. This is essentially made possible by tax planners.

The method they follow is to make a person give gifts from post-tax capital to the parents and major children, who mostly are non-taxpayers. To double the benefit, when the recipients of these gifts invest the same, the family can earn more tax-free income.

Of course, there are certain issues, precautions and clarifications that you need to seek from your tax consultant who will address all these aspects so that you are able to put this gainful tax planning strategy through gifting into practice.

In a nutshell, gifts given to your parents and children (above 18) will not invite clubbing provisions. We shall learn about the finer aspects of tax planning and gifting in the subsequent blogs.

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Celebrating and gifting in an eco-friendly way

December 31st, 2008

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Being eco-friendly and socially conscious is the new trends when it comes to celebrating and gifting.Many websites are thriving on this concept. One of them is GiveIndia that involves a simple procedure for being part of this new movement. Once you are registered with the site, you just need to state the cause you wish to support and the contribution you wish to make. The web link is then promoted. For example a newly married, a member of the site, printed an appeal on their wedding card for donating money instead of showering them with personal lavish gifts.

Many members have been raising funds in this manner through the website. You can pass the link to your colleagues, relatives, friends, and social forums. One of them informs to have collected Rs 60,000 for a social cause. Many see this as a chance to remember their near and dear ones who are no more in this world.

Corporate gifting pattern is changing as well. Corporate entities instead of merely ordering a consignment of cards from NGOs are making a contribution to help NGOs. The Concern India Foundation has a donor match program for both corporate world and individuals who approach them with a pre-set budget and a wish list of the cause they wish to support, and the foundation helps match these requests with the NGO concerned.

Even festive celebrations are turning eco-friendly. Coexist provides an environmentally friendly solutions through a range of eco-sensitive handmade decorations in cloth and hand-made paper.

Bollywood starlet Genelia D’Souza is one celebrity who believes ‘Green Christmas’ is a fantastic idea. She stated: “I think it would be a great idea to try out the eco-friendly material for decorating the tree.” Choreographer Marc Robinson and his wife Waluscha get their decorations and even the tree from New York. and do not buy new stuff every year.

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