Corporate giveaways and Giftex

The term ‘Corporate Gifts’ is often used very liberally or loosely to denote voluntary give and take in the business world. Its interpretation is done differently by different people. And it obviously has different connotations to different people and occasions. The fact remains that corporate gifting is an integral element of any marketing and relationship building exercise. Read More

Corporate gifts help you strike a chord with clients and customers

Catchy gift ideas remind your customers and business associates of the fact that you care for them as well as greatly value their cooperation and their association with your organization. Corporate giveaways can be considered for both current and potential customers as well as your employees across rank and file, depending on their seniority, contribution and commitment to the organization. Read More

What are the ethics of corporate gift giving?

Corporate gifts leave behind an indelible mark. Hence, they need to be picked with lot of care. You cannot go ahead and gift something that is just pretty and attractive. It must ideally reflect your company philosophy or your brand image. At the same time, it must be in tune with the philosophy and image of the corporate client you’re planning to gift it to so that latter would well appreciate your gesture and would remember you for a longer time. Read More

Do’s and don’ts of corporate gifting on the festive eve

While gifting, it’s best to give something that the client would appreciate and look forward to another gift from you. No doubt, corporate gifts have to have a personal touch to it…but mind you…Avoid going overboard. You might just hurt their sentiments. One should avoid giving items like perfumes because you are not sure if they like it or not. You wouldn’t use a perfume you absolutely hate, though it was gifted to you. Read More