About two decades ago, a dynamic a husband & wife team of Mr. Prashant and Mrs. Bijal Kalbag launched a vivacious venture, namely Creative Awards & Rewards. What forms the crux of their business process and philosophy? Let us try to find out…

The company strives up to provide complete personalized solutions to meet the creative demands of its corporate customers. With emphasis on constant innovation and experimentation coupled with a ‘Never Say No’ attitude, the duo has steadily established the company into a domain leader, steadily growing its offerings by adding diverse materials into their existing range. Here are some of the highlights of its extensive product range and its exquisite features:

•    Just to elaborate, Creative Awards & Rewards provides a bouquet of perfectly crafted products made of Metal, Steel, Crystal/Glass, Wood, Acrylic, Fiberglass, Soft PVC, Leather and Ceramic to suit every budget.

•    Besides, Trophies, Presentation Plaques and Cups, the Company also offers a range of Corporate and Promotional Gift items like Crystal Candle Holders/Paperweights/Min. Clocks/Ganeshas/Vases/ Glasses/ Bowls, Time Pieces – Wrist Watches/ Wall & Desktop Clocks.

•    Creative Awards & Rewards provides outstanding stationery Items in Wood and Metal like Photo frames /Pens and Pen holders, Calendars, Pen/Mobile & Visiting card holders.

•    Also there are magnificent items like Coasters, Ceramic Mugs and Plates, Bar Sets…… and promotional and gift items made of  Stainless Steel, Leather, Soft PVC, as well as Lenticular Products made precisely as per your design and specifications.

•    The whole gamut of operations- right from computerized designing, crystal, metal casting, wooden, acrylic, painting and packaging department- are all available under one roof to ensure quality and timely deliveries.

The idea is to help a client achieve the desired impact through highly rewarding and fulfilling corporate appreciation programs. That’s exactly why it has come up with a new range of products in the above mentioned categories. You just need to get in touch with the company’s sales representative by giving them a call and they will respond. Alternatively, you may send an online enquiry through the official website, http://www.creativeawardsnrewards.com/.

Giftex heartily supports the exciting business idea of Mr. Prashant and Mrs. Bijal Kalbag. Our best wishes to the enterprising couple…

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With stock market in a tailspin, people are looking to build a more diversified portfolio of investments that will cushion them against such random and rapid falls in equities. Indeed, stock markets world over have turned topsy-turvy in recent times as the indices have become hyper-sensitive to inflation, recession and any negative macro or micro-economic clues. Experts are advising investors to stay away from the stock markets, and rightly so!

On the other hand, Indian art and artists have truly gone global with a string of shows – solo as well as group – involving both established and emerging artists. Global art auction houses and event directors are giving a place of pride to practitioners from the country, leaving an indelible mark on the international art scene. Indeed, contemporary Indian art and artists have gone global with a string of shows. We take a quick look at some of the internationally acclaimed artists who will continue to find favor with collectors and/ or investors…

Atul Dodiya: His diverse and dynamic art practice, socially and politically responsible in nature, has evolved to become increasingly complex, with the subjects of his address, and his references more specific. His striking imagery has invariably been packed with a stirring swirl of motifs: Bollywood, film stars, political icons, Hindu mythology characters, and so on.

Subodh Gupta: Though he often dwells on domestic themes, he has become an internationally renowned artist. A sculptor, installation-maker, video artist and painter -all rolled in one, this multi-faceted practitioner incorporates in his works everyday objects like bicycles, thali pans, and milk pails, as well as the mass-produced steel boxes used to carry lunch.

Bose Krishnamachari: As a creator, curator and practitioner of art in various forms and domains, he likes to challenge and defy conventional concepts of visual art practices to set his own norms. He has further broadened and deepened his curatorial vision with the Mumbai-based Gallery BMB.

Jitish Kallat: Counted among the most exciting and talented contemporary artists not just in India, but also internationally, he has received recognition for his dynamic work that reflects an involvement with Mumbai.

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On the eve of Giftex 2012, where you are all set to get a kaleidoscopic view of the best gift ideas on offer under one roof, we also feel it is pertinent to know some of the key norms – dos and don’ts of corporate gifting – generic or those given on special occasion.

1. First and foremost, check the company policy on giving and receiving gifts. Know whether they prefer token gifts or something fancy or jazzy as well. Putting a logo on the gift is important, but do so in a subtle manner!
2. One should remember cultural and geographical barriers. Each state and country has its different values on basis of which gifting strategy should be devised. Follow the local conventions or else you might end up offending your international clients.
3. When giving a gift to individuals, it’s always a good idea to give a gift that is personalized in nature. Cost is not always the factor; try to follow the person’s tastes and know about his or her tastes. For example, if a client enjoys a particular sporting activity, he or she should be given free tickets to that game or a souvenir.
4. Gifting activity should not be too personal or centered around only few individual as it may create a misunderstanding. It should not be politically incorrect. For example, you should not be gifting a weight loss certificate to a fat person or a box of sweets to a diabetic this may create a misunderstanding. Avoid gifts that are based on religious themes. Generic gift ideas work best.
5. Do not repeat a gift idea year after year. Rotate them skillfully so that each year the program should arouse interest, thus making the client appreciate it more.

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One thing that will differentiate a sub-standard vendor from a quality one is the value addition the latter can bring to clients. The process is not just restricted to manufacturing, purchasing, or disturbing the gift. A winning and long-lasting association with the clients is possible only by striking a rapport and understanding their psyche. It requires a great deal of insight and sensitivity on part of the vendors.

An understanding of factors such as budget constraints, timeliness of a gifting plan, correct choice of occasion, relevant theme for gifting is essential. The success of a corporate gifting business is not merely about the “art of selling’. It’s more to do with discovering the ‘joy of gifting’ them. Packaging ideas also matter a great deal (not to forget ‘out of the box’ gifting products!)

A unique selling proposition will help to transform the gift into a motif of relationship-building. This again is never an easy task. First study what a bunch of business players around you are doing and think how you could do it better. Before you push forward with your gifting business plan, be clear about its focus. You then can sell the idea itself.

The logistical issues will then come into play as you will need to explore things such as distribution & partnerships, and work out establishing relationships with a host of corporate gift representatives to market and sell your product portfolio to their corporate clients.

It may not be always easy to approach end-users directly when you are likely to compete with an entity that has almost everything else on its side, including a strong sales relationship with your potential customer-base.  Before you make a move, get some sense of the market dynamics and what exactly you are up against!  This is critical to make foray into the domain of corporate gifting business successful.

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Shining and sizzling silver has an uncanny knack of adapting to every fashion trend - traditional to bold and dramatic; classic to contemporary. Silver signifies faith and purity as a color, and is as glamorous as gold. The metal is not looked upon as a mere luxury symbol world over. The Chinese, for instance, believe a silver locket around a child’s neck would drive away any evil spirits, whereas the Incas of Peru have called it ‘the tears of the moon’.

You can make your choice from a wide array of designs, and even personalize your jewelry and accessories in silver. While going for a gorgeous gift for your loved one, you can buy cufflinks, buckles, hip flasks, collar stays or key rings that make a perfect fashion statement.

Gifting of silverware is an idea that jells perfectly with Indian tradition. Silver thalis are now a must-have at ceremonies. Cute silver boxes are there for holding mouth fresheners and silver coins are now commonly presented in embroidered bags. While silver watches, belts and jewelry are more suitable as generic presents, utensils in silver are ideal for traditional or festive occasions.

The mellifluous metal signifies status and wealth. It is perceived to fetch good luck. Importantly, it can indeed get cool and fashionable. An elegant pendant, opulent choker, or handsome hair ornament of traditional white or pastel colored pearls set in sterling white metal will make a fashionable gift to suit one’s tastes, style quotient and sentiments. Attractively colored pearls set in sterling silver will make an exquisite, glittering gift! Even the men’s jewelry is now getting popular. New-generation uber-cool men now flaunt to love accessories! For men, you may also consider stick to watches, silver coins or a silver household object.

One indeed is spoiled for choice here!

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Corporate gift giving is undoubtedly a serious business. As part of a well-devised program, it can help in establishing or enhancing critical business relationships and, in the process, serve as a cost-effective mode of imparting an element of goodwill to your business. We shall consider the many issues and ideas relevant to the corporate gift program’s success.

There can be multifold reasons for conducting a corporate gift program. For example, you may wish to thank your long-standing customers for their contribution to your business or recognize efforts of a committed employee for working overtime to meet a deadline. Mostly, the idea is to affirm relationships and subtly enhance the personal connection between a gift giver and recipient. It’s important to understand that gifts are different from incentives.

Customizing is a critical element for the success of a corporate gifting program. We have already checked some basic guidelines to follow for corporate gifting during festivals. Of course, these may vary based on your company policy. It needs to be decided whether to go for personalized packaging with special notes inserted in them. A nice note accompanying the present can reduce a sense of obligation, if any, on part of the recipient.

Ideally, the gifts should be given sans a precondition or a hidden motive. Of course, it would be naive to believe that there’s no bottom-line benefit to be drawn from corporate gift giving, but that aspect should be secondary.  Even though it’s an integral part of marketing strategy, corporate gift program should be subtly aimed at building bonds and a sense of long-term partnership with valued associates to make a gifting program successful.

The whole exercise should be planned well in advance well before the festival season sets in. This will give you enough time to negotiate the price for the gifts you are looking for and also to avail of attractive discount offers. Inputs from experts are very essential in this regard.

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Artists belonging to the new-age, dynamic India, greatly influenced by global developments in contemporary art thanks to greater exposure to the international art world, now work in a diverse range genres, styles, subjects and mediums. Their works are worth collecting:

T.M. Azis: His work is figurative in nature. The paintings may revolve around what might be outwardly ordinary, everyday occurrences, deeply contemplated over.

Samit Das: Space or rather lack of it in the burgeoning cities is his primary artistic concern which he expresses through his visuals loaded with metaphors.

Murali Cheeroth: His involvement with theatre coupled with continuing interest in cinema helps him in presenting his images through dramatic ambiance for an unusual perspective.

Hindol Brahmbhatt: He treats his work as a documentation of historical reality in contemporary context, and looks for clues of social changes.

Nitish Bhattacharjee: His work is a documentation of his memories, his impressions, and perceptions of his surroundings.

Sudarshan Shetty:  He takes apart ubiquitous objects without dismantling them, and decodes them, by revealing their inherent mechanical being.

Bharti Kher: Her practice revolves around pangs of dislocation and transience, involving an autobiographical examination of identity.

Reena Saini Kallat: She is known to be deeply influenced by the never-ending cycle of life and nature, as well as the extremely fragile nature of the human condition.

Anju Dodiya: The self is often at the center of her work that explores various possibilities within it. Her practice is rooted in the figurative.

Rekha Rodwittiya: Her female protagonists are often elevated to iconic proportions. They can simultaneously occupy multiple avatars.

Navjot Altaf: Known for her multimedia work, largely interactive sculpture, photo and video based installations, she tackles varied themes of gender/memory/ history and loss.

Nalini Malani: Her artistic world, largely constituted by visible overlays, is fluid with everything in a constant state of metamorphosis.

Anita Dube: Her aesthetic language incorporates ubiquitous objects, everyday materials and images that together resonate with a meaning far beyond perceived local and prosaic associations.

Chitra Ganesh: While firmly rooted in a Western, postmodern discourse, the artist’s cultural references let her convey the principle of a multiplicity as a spirit, which draws together, and not breaks apart.

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With the sun just rising on the horizon of the Indian art world, it’s time to soak into the creative journey of emerging talent! We provide you a glimpse of some of the most promising artists from India, bound to be in limelight in the coming years…

Highly talented contemporary Indian artists have attained appreciation and applause on the international art scene for their propensity to express current concerns through quaint and recognizable motifs. In this context, the fascinating works by our female artists deserve a special and separate mention.

Here are some of the noteworthy female artists who have won the nod of collectors and critics…

Jayashree Chakravarty: For this sensitive artist, painting is a process and means of making sense of the chaos around her.
Mithu Sen: Known for unconventional themes and forms, she represents the new wave of talent in contemporary Indian art. She puts to use a wide range of media.

Schandra Singh: She mostly works in the medium of oil and gouache, touches upon shared social and political realities.
Meetali Singh: According to the artist, she treads a fine territory between real-life emotions and sheer imagination. Hence the images are surreal, dreamy in nature.

Heeral Trivedi: Looking at history and connecting past histories with present, the artist looks to draw parallels among women in different eras.

Anu Agarwal: Bold lines, stark contours and fantastic female forms are the hallmarks of her oeuvre.

Jignasa Doshi: She focuses on the showbiz for depicting the increasing showiness and shallowness, as she terms it, under the garb of sophistication.

Suhasini Kejriwal: At first casual glance, her beautiful works -tend to camouflage the more disturbing view one begins to notice after further analyzing it. Startling juxtapositions and unconscious associations, which transcend habitual thinking to reveal deeper alternate levels of meaning, emerge.

Sonia Mehra Chawla: Her work encapsulates and inculcates the ever-fluid essence of the organic. The ambiguous, hybrid forms often suggest the generative and the sensuous.

Parvathi Nayar: Her practice largely revolves around drawing and painting; conceptually it is rooted in ideas of narrative, at different ways of looking, perceiving and the privileging of sight.

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It may be that one of your friends or family members have burnt their fingers in the stock market meltdown. Can you provide them with some succor? Do you want to suggest them an alternative avenue to park their hard-earned money to safeguard and grow it? Is there a way to assured wealth building in these uncertain times? Well, you need not harangue them on risk-free investing.

What you need do is just buy a nice piece of art, and gift it to them. It’s bound to fascinate them. Then draw their attention to the fact that many high net worth individuals and non resident Indians are putting their money in art! Here are some artists to consider:

Chintan Upadhyay: He often explores the iconography of Pop to convey his subject matter. His paintings carry references from media, advertisements, Bollywood and even the traditional miniature paintings.

Baiju Parthan: His fascination for technology, blended with his passion for mythology is palpable in his practice. The artist views them as symbiotic, as he thinks both mythology and technology feed off each other.

Riyas Komu: His oeuvre refers to the paradoxes of the urban situation that he paints with cynicism and compassion. The artist strives to archive the times, as well as reflect our immediate concerns – both localized and globalized.

Jagannath Panda: In his Panda’s work, a routine event or any commonplace object gets imparted with symbolic stature that is oriented to represent collective aspirations or sometimes rigid dogmas.

T.V. Santhosh: Drawing on images and news reports from the media, he combines pointed text and repetitive sculptural forms to make a statement on both the persistent nature of violence and the way it gradually becomes the norm, through recurrence.

Sunil Gawde: His tools often include sophisticated paint materials and implements like trowels and scrapers for achieving a layered depth in his pigments. This results in textured surfaces - dynamic and dramatic in nature.

D Ebenezer Sunder Singh: The paintings of Paul Cézanne and his principles of Art influenced me immensely. The human figures (the central element of his pictures) shift time and space to locate the psychological characteristics and the principles of life.

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Find gifts that are unique in terms of appearance and usage. The next step is elegant packaging and actual presenting with grace so that the receiver is happy and not embarrassed. Last but not the least, avoid a gift in cash – either giving or receiving it. Following are few more important codes and ethics of corporate gifting:

• It is essential that you first review your office policy on accepting a gift from clients. Even though it may be a small token gift, if your company policy states that accepting favors in form of gifts needs prior permission or is inappropriate, it makes better sense to return the gift. If a gift from one of your business associates is questionable in nature, it should be preferably returned or refused.
• As far as possible, never make a co-worker or client feel embarrassed or ashamed about generous giving. It may happen that a generous giver refuses to take back his or her gift. In such a scenario, keep a proper record of your correspondence with the person and try to make sure that you have notified the appropriate authority in your chain of command or hierarchy.
• There’s also a way of taking a gift back from the person whom you happened to send a wrong gift item by mistake. Now this leads to a dilemma whether to take it back or let it go. If you indeed have made such a mistake and have ended sending up a wrong gift to a wrong person, the best recourse would be accepting it and explaining the mistake you made and apologize for it. If you wish to take back the gift given for whatever reasons, be polite in talking to that person.
• On other hand, while giving a gift first check what exactly the guidelines are for corporate gifting in your company and also of the person to whom you are planning to gift. If there are any stipulated norms for budget, logo printing etc, understand them clearly. Once you have done so, you can start looking for an appropriate gift.

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