Pointers To Avoid Choosing Bad Corporate Gifts!

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There are some quick points that one must note while corporate gifting items:

  • Know what gift items can be an embarrassment to the receiver. For example, if you are gifting anti-smoking pills to a smoker, that would definitely be an embarrasment.
  • Know whether the person at the receiving end is a gadget freak or not. If not, don’t embarrass your self and the receiver by gifting a gadget to a person who is going to maybe sell the gadget off to encash it for money or put it in the trash box. Moreover, there are many worthless¬†gadgets all around the marketplace.
  • Know what the other person would like to have rather than just knowing what they are passionate about. There’s a difference between the¬†passion of the person and the person’s requirement at a given point of time.
  • Know what the person won’t like to have et all. Thats very important.

Indeed, gifting is done to make the person happy and smile with delight, not to embarrass. So, just keep in mind ūüėČ

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Corporate Gifting: An Opportunity Or A Need?

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We usually gift our colleagues and others during occassions, but why?

Well, we gift not just to celebrate the occasion but..

To express best wishes on the occasion to the receiver.

The receiver could be anybody whomsoever you connect with in your daily life.

So, is corporate gifting a neccesity or an opportunity?

Ask these questions to your own self:

Is it that your business will suffer if you dont gift? 

What is the purpose of you gifting someone? 

What will be the result if you do or dont gift someone? 

I¬†personally¬†don’t¬†think¬†corporate¬†gifting¬†is¬†a¬†neccessity¬†all¬†the¬†time…

Because it is certainly an opportunity to improve relationships.

Corporate gifting is mainly done to exchange best wishes rather than

just¬†show¬†that¬†you¬†care¬†for¬†your¬†clients¬†irrespective¬†of¬†whether¬†you¬†do¬†or¬†don’t.

Frequently gifting your clients might show up as a lower scale of self-value from your end.

This might lead you to an awkward situation when you stop gifting after gifting consistently.

The timing is very important while gifting people.

One must have a valid purpose while corporate gifting people, especially clients,

otherwise it shows up as a negative remark.

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Corporate Gifting To Retain Customers!

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“Customer is king”. This phrase is very well known amongst business houses across the globe. And customers have to be treated very well since they are always special to one’s business.

Sometimes a trader has to go out of the way and deliver more than what is expected by the client in terms of quality as well as quantity. If you are a trader and you certainly over deliver, then you are not having a problem retaining your clients more often than not. But what if you’re not able to deliver what is expected in terms of the agreement signed, you stand to lose a client. In situations like these, a trader can retain the client if the trader organizes a meeting with his/her client and discusses the reasons personally why they fail to meet what is expected. This is the right time to choose a corporate gift for your client and tell them how much you value them. This way, you can even convince them on the points that they would naturally disagree. A box of premium quality chocolates found nowhere locally can be a big delight as a corporate gift.

By gifting an exquisite but simple gift can do wonders and help a trader retain their clients well enough for a long long time. Though what is expected has to be met, there are times when the expectations seems very unrealistic. A trader can even communicate the same to the client and keep their clients doubts about a trader’s product/service at bay.

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Tips on Gifting Gadgets!

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While you are on the lookout of making the right choice for a corporate gift, you suddenly land up near a gadget store which all the latest electronic gizmos available. Naturally, you decide that you wish to buy a gizmo for your boss. Now, would that be a great idea?

Well, if your boss is not a gizmo freak – then it’s time you look out for something else. But if your boss loves all kinds of gizmos, then it would be a great thing to gift a gadget.

Now what kind of gadgets can you gift?

Here are some ideas…

  • Digital Cameras.
  • Digital Music Players.
  • Blue-Ray Disc or HD-DVD Players.
  • Digital Camcorders.
  • iPod’s.
  • Home Theater Systems and Accesories.
  • Mobile Phones and Accesories.

Generally, gadgets turn out to be very expensive. If you can’t afford it, don’t buy it just to please your boss. If you can afford to gift a gadget, then you must choose a gift that your boss will use more frequently rather than keep it on the showcase.

Some really important things to note:

While gifting a gadget, make sure you pass on the manuals, installation set and warranty card to the person you’re gifting. Make sure you buy the gadget gift from a renowned distributor or dealer. Make sure you keep the bill safe with you, even though you wont show the details of the bill to the receiver as a gifting etiquette. Make sure you check the gadget, test it before you even gift-wrap the gadget.

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Choosing The Right Gift For The Right Person!

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Choosing the right gift depends upon whom we are gifting and what kind of person he or she is. It’s quite important to be aware of the client’s taste and style to make inner roads to his good books. E.g. the person might be an executive and very fond of playing golf. If he appears on the ‘A’ list of your clients, a miniature golf set for his office will be a hit with him. Or as a smaller option, a golf club or even a card holder with golf clubs will do the job.

There might be middle – level executives who need to plan their hectic schedules, thus a special leather-jacket executive diary would be a great option. If it is a lady, she might appreciate the more aesthetic option like a handmade folder ..

To make sure that the gift fits according to the receivers’ desires, needs and lifestyle is very important.

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Chocolate: The Sweet Taste Of Corporate Gifting!

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We all love chocolates, don’t we? (exceptions excused…)

Chocolates are favorites of all the gifts that we give each other and everyone happily accepts chocolates with a huge smile on their face.

Chocolates definitely make an impression and that too, chocolates help you connect with each other very nicely. The sweet taste of mouth watering chocolates leads us to ask more for it, and that particular want is the defining USP while corporate gifting chocolates to clients, employees or even an ordinary person.

Especially, corporate gifting premium quality chocolates are the ideal way to enhance your relationship to the next level.

Chocolates can be useful highly as a brand promotional tool by gift-wrapping the chocolate boxes with a company logo’s watermark imprinted on it.

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Corporate Gifting For Trade Shows and Press Conferences!

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Trade shows and press conferences remain as a very good opportunity to make a connection with prospective clients, build a goodwill around the brand and its products, make customers aware about your products very well, generate direct responses, and build a relationship for a long term period.

The most important aspect of an event is to maximize the extent of promoting a brand and its products which further helps in attracting a lot of customers.

So, How can we maximize the extent of promoting a brand and its products?

Well, The best way to do it is through corporate gifting. Corporate gifting enables you to even brand your gift. That’s where the opportunity is. Imagine a situation, where you have gifted a mug or preferably a t-shirt which has the logo of your brand/company on it. You would be able to maximize the extent of promoting your brand and their products very naturally. Your corporate gift will speak for you. Ain’t that good enough?

Moreover, organizing a corporate gifting contest every hour at a trade show would provide you with maximum mileage for your company, brand and products. You can even have some free give aways for all those people who visit your stall. Though these are general trade practices already found at a trade show, you can always come up with a creative idea that sounds good to all people visiting your stall. Sounds good? do comment on what you feel about the same.

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Corporate Gifting To Children, The Real Stars!

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It’s children’s day today and a child is the smile of everyone’s face.

Children are like those dreams that we see when we are asleep;

“Those very colorful landscapes that include a rising sun between two mountains during dawn which is fully and warmly expressing its light with clouds spreading all across the sky as if the day is all new, fresh and surprising.”

Children are considered to be the gifts of god. Children are the foundations of the country. Children are the present and the future.

For corporates, gifting children can help them build the foundations of the society. Corporate gifting to children can act as a motivation that will last a lifetime. Corporates can create a very good image of their company by gifting a child an education that will change his life.

Corporate’s can gift under-privileged children their bare necessities such as blankets, toys, clothes, books and other things to change the future of India and the whole world. Corporates must gift orphanages, child welfare institutions, child NGO‚Äôs, blind/deaf/dumb children, children with cancer/aids/tuberculosis/other disabilities, children hospitals, children hostels, schools and other children institutions to celebrate a happy children’s day and wish them a great life.

Wishing all children a Happy Children’s Day!

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Corporate Gifting To Professionals!

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Professionals such as doctors, lawyers, accountants and financial advisor’s play an important role in our lives. They are always a part of our lives as they always offer us a special moment in our daily lives.

When we are ill, we visit our family doctor to get cured from an illness and its pain. Our doctor warmly advises us on the precautions we must take like a father/mother telling her daughter/son and gives us the necessary medicines required to cure us from our illness, agony and injuries.

When we require legal assistance to get justice from a court, we approach our family lawyer. Our family lawyer fights on behalf of us to get us the desired justice and protects us from the nature of law.

When we require to calculate our taxes, we approach our  accountant and he/she quickly helps in calculating taxes. Not only that, they also show us ways to save taxes.

When we wish to become debt free or require an advice to make sure we multiply our wealth in the best possible manner, we visit our financial adviser who gives his/her best to make sure we end up sailing in the right boat at the right time and place. 

There are many other professionals such as teachers who teach us “how to stand up on our two feet and keep gazing into the eyes of the world very firmly”.¬† They have taught us to calculate the various angles and curves that life takes us on its way. They have touched our hearts and made up our minds.

“Professionals”, as they are known because they deliver exceptional service, touch our lives in whatever way they can and it is our duty to express gratitude for their kind dedication to us. And the best way to express a note of thanks is..

Presenting a classic corporate gift to a professional which may include a classic diary/ a pen/ a palmtop/ handbags/ souvenirs or anything appropriate wrapped with shining paper and ribbons that give a perfect outlook for your gift.

Corporate Gifting To Suit The Corporate Environment

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Corporate gifting entails communication between two parties, for example – a company’s clients and company officials, team managers and and team members, the board of directors and a company’s management team. Building rapport becomes an ingredient part of building a corporate camaraderie within the organization.

A corporate gift that builds the corporate environment and further fills it with fun, frolic and bonding within the members of the corporate institution would be ideal. Building an informal environment is the mantra of todays companies and thus, a gift such as a ‘Walkie-Talkie’ or a WAP-enabled phone.

The basic ingredient of successfully engaging company officials to build a highly social and communicative environment is to gift an item the encourages them to initiate conversations very often between themselves.

It is often found that there is always a communication gap or even no way to communicate for a junior executive with the top-level management of a corporate company. Ultimately, it is the relationships that matter the most to a company and its growth, and there can be no better way to build a world class and highly sociable environment other than gifting a corporate gift that lets the corporate person speak their mind.

After all, a company has to engage its employees in being highly creative and encourage them to keep coming up with new and very innovative ideas.

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