Brand Building

Why shopping and gifting is moving into Web realm?

Answer to above question is obvious: it saves time! Money can also be saved – think about the travel expenses you would be saving by simply clicking a button on your computer. It might seem like nothing to you now, but think of it in the long run. And it is just as easy to get it delivered to the recipient as it is when you are shopping personally. Ever increasing work pressures, long commutes, traffic snarls, and parking problems are some of the reasons that are driving more people towards the convenient option of online browsing and shopping. (more…)

Corporate Gifting Benefits

Fountains make a fabulous New Year gift

In this blog post, we try to see out how to help your friend or colleague to make his home or office settings more beautiful.Water, as all of us are aware of, is considered to form the true ‘essence of life’. It’s the ‘serene spirit of life forces. The same finds apt expression in modern designs. Fabulous fountains - outdoor and indoor - offer a captivating connection to nature and infuse calmness. (more…)

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Beautify your workspace with pleasant objects

There can be no better occasion than Christmas and the New Year to take steps for providing the best and morale-boosting working conditions for your employees. Devise a plan to make your workspace pleasant and inviting even while retaining its professional, look and feel on eve of May Day. Involve your employees in the process to build a sense of bonding. Here are some tips to impart a pleasant touch to your workspace: (more…)

corporate gift

Professionals can get superstitious

We may like to believe we’re all now evolved into rationally thinking individuals. However, that’s not always the case, as faiths and beliefs continue to retain their hold even over hardcore professionals who are determined to make their own destiny. Practices such as Feng Shui and Vaastu Shastra are still very popular with them, a survey reveals. According to it, a large chunk of working professionals are keen to boost their luck at the workplace. Clearly, the gifting industry can well capitalize on this trend. (more…)

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Books to gift this New Year – II

A novel set against the fetid backdrop of UP politics, Sethji revolves around a charismatic but ruthless politician, who is a key player in the coalition era. Another stirring account revolves around a specially set up Ministry by the prime minister of India finds itself in the centre of a media shit storm. An exciting account of a private investigator and food writer is also worth reading. (more…)

corporate gifting for christmas

Books to gift this New Year – I

When Pi is sixteen, his family emigrates from India to North America aboard a Japanese cargo ship, along with their zoo animals bound for new homes. What happens next in ‘Life of Pi’? On the other hand, ‘India Becoming’ is a must-read for anyone interested in our changing world and the newly emerging global order. It is a riveting narrative that puts the personal into a broad, relevant and revelational context. (more…)